“Support the Campaign” Design

Available statistics/information

The simultaneous introductions of this design and the previous Obama design to the online distribution led to an incremental 3% increase in the donation rates to the campaign.

Play

Roll-over the banner to reveal the huddled masses behind Barack Obama.

Notes

I wanted this banner to use a crowd shot to show the multitude’s positive response to Barack Obama (there are a bazillion crowd shots like this to choose from on Flickr if you are ever in need).

Date completed

September 18th, 2008

Messaging

• Help Elect Barack Obama President
• Visit the official Barack Obama Website now
• Join Us

Sizes

300×250 (shown) 160×600, 728×90