“Support the Campaign” Design

Available statistics/information

The simultaneous introductions of this design and the next Obama design to the online distribution led to an incremental 3% increase in the donation rates to the campaign.

Play

Roll over the banner to reveal the painted animation.

Notes

What I learned from this design was that the hundreds of drawings you see of Barack Obama that look like this are not easy to do as a vector graphic–no matter what anyone tells you. Other than that, it was a lot of fun to develop and animate this concept.

Date completed

September 22nd, 2008

Messaging

• Help Elect Barack Obama President
• Visit the official Barack Obama Website now
• Join Us

Sizes

300×250 (shown) 160×600, 728×90